How Much Does a Corporate Video Cost in the UK?
- Shoot To Tell
- 6 days ago
- 4 min read
The honest answer to the question most businesses are afraid to ask.
If you’ve been searching for a videographer or video production company and struggling to find any pricing information, you’re not imagining it. Most video companies don’t publish prices. There’s a reason for that, and it’s not to be awkward. Video production genuinely varies enormously in cost depending on what you actually need. But that doesn’t mean you should go into a conversation completely blind.
This post will walk you through what drives the cost of a corporate video in the UK, give you realistic ballpark figures, and help you work out what kind of budget you actually need.
Why Corporate Video Prices Vary So Much
A thirty-second ad produced for national TV and a two-minute company overview video for your website are both “corporate videos.” But they might cost £500 or £50,000 respectively. The difference comes down to a handful of factors, and understanding them is the most useful thing you can do before approaching any production company.
What Affects the Cost of a Corporate Video?
1. Pre-production (planning and scripting)
Some clients come with a clear brief, a script and a shot list. Others need help developing the concept from scratch. Pre-production work, scripting, storyboarding, location scouting, casting if needed all takes time and adds to the cost. The more prepared you are, the leaner this phase can be.
2. Number of filming days
This is often the biggest single cost driver. A one-day shoot with one camera operator is very different from a two-day shoot with a crew of four. For most small to medium business videos, a company overview, a promotional film, a series of social media clips one day is usually enough.
3. Crew size and equipment
A single videographer with a professional camera and lighting kit is the right choice for the majority of business videos. More complex productions might require a director, a dedicated camera operator, a sound engineer and a lighting technician. Each person adds cost, and for most straightforward corporate briefs, a larger crew isn’t necessary.
4. Location
Filming at your own premises is the most cost-effective option. Studio hire, location fees and travel all add to the budget. If you’re based in Cambridgeshire or Bedfordshire, working with a local production company keeps travel costs low.
5. Post-production (editing)
Editing takes longer than most clients expect. A polished two-minute video typically requires 6 to 10 hours of editing time, depending on complexity. Add motion graphics, colour grading, music licensing and subtitles, and it adds up. Post-production is usually where the quality difference between a cheap and a professional result is most visible.
6. Revisions
Most production companies include one or two rounds of revisions in their quote. Extensive back-and-forth adds time and cost on both sides, which is why a clear brief at the start saves everyone money.
What Does a Corporate Video Actually Cost in the UK?
Here are realistic ballpark figures for common types of business video. These are guide ranges, not fixed prices... Your specific brief will determine the actual figure.
Video Type & Typical Range:
Short social media clip (15–60 sec, one location) £400 – £900
Company overview / about us video (2–3 min) £800 – £3,500
Promotional video for a product or service £1,000 – £3,000
Testimonial / case study video £600 – £1,800
Event highlight video (half or full day) £700 – £2,000
Monthly content package (ongoing) £1000 – £3,500 / month
These figures are based on working with professional local and regional production companies. Large London agencies will often charge significantly more for the same output and you’re partly paying for their overheads.
What Should Be Included in a Quote?
A professional quote should clearly set out what is and isn’t included. At a minimum, you should expect to see:
Number of filming days and locations
What pre-production support is included (scripting, planning)
Editing hours and number of revision rounds
Music licensing (royalty-free music should be covered)
Final delivery format and file types
Timeline from shoot to delivery
If a quote is vague on any of these, ask. Surprises in video production almost always cost money.
The Mistake Most Businesses Make
The most common mistake is choosing a videographer on price alone. A low quote can mean limited editing time, compressed turnaround, stock footage substituted for real filming, or simply less experience behind the camera. A corporate video is a marketing asset you’ll use for years and it’s worth investing in quality. That said, a high price doesn’t automatically mean a better result. The best outcome usually comes from working with someone who asks good questions, understands your business goals and is honest about what’s achievable within your budget.
How to Get an Accurate Quote
The fastest way to get a realistic figure for your project is to have a short conversation about what you actually need. At Shoot To Tell, we offer a free 45-minute consultation where we’ll talk through your goals, your audience and what kind of video will actually move the needle for your business then give you a clear, no-obligation quote within 24 hours. No jargon, no hard sell. Just a straightforward conversation about what would work for you.
Shoot To Tell is a video production company based in St Neots, working with businesses across Cambridgeshire, Bedfordshire and the surrounding areas. We create corporate, promotional and social media video content for businesses that want to stand out online.
Comments